5 Business We're Supporting During Small Business Saturday

Move over mega-corporation; it's small businesses time to shine this Small Business Saturday! Small businesses create 1.5 million jobs annually and account for 90% of all companies in America. To combat the competition from big-box merchants and corporations, the Small Business Saturday initiative was launched in 2010 and took place on the Saturday after Thanksgiving. We encourage you to use your dollar intentionally to support small businesses this Saturday and throughout the rest of the year. See our favorite small businesses below!

Choosing where to spend your money is more important than you realize. Your dollar has three times the impact on your local economy when you shop at small local businesses versus big box stores. According to the Small Business Administration, $48 of every $100 spent at small businesses stays local. However, just $14 of every $100 spent at big-box/national retailers remains local. Supporting small businesses helps the local economy and encourages innovative market ideas that often originate from these small businesses. 

Not sure where to start supporting small businesses? Check out some of our favorites. Consider giving them a visit during your holiday shopping!

Kreyol Essence

Kreyol Essence brings natural hair, skin, and body products from Haiti to the world. Their eco-friendly formulations are made from pure and natural ingredients, focusing on dry hair and skin. Kreyol Essence is maniacal about creating sustainable jobs, protecting and conserving Haiti's environment, and empowering women as a social business.

Frères Branchiaux

Frères Branchiaux Candle Co. creates hand-poured soy and coconut wax blend candles. Managed by three brothers, Collin (15), Ryan (12), and Austin Gill (10), they were inspired to start their business after Mama and Dad Gill told them to either "get a job or start a business" after maxing out their toy allowance. Each candle is a unique, one-of-a-kind scent journey, and 10% of all profits are donated to homeless shelters nationwide.

Tea Drops

Sashee started Tea Drops in 2015 on her quest to find environmentally friendly, convenient, and quality teas. Tea Drops makes an assortment of bagless, organic, whole leaf teas that shed 15% less waste than traditional tea bags. Tea Drop teas are kosher certified, support a female-forward supply chain, and contribute to clean drinking water through the Thirst Project.


Founded by 15-year-old Trey Brown, SPERGO is a trendsetting streetwear and lifestyle brand headquartered in Philadelphia that features a variety of clothing, including sweats, hoodies, shorts, joggers, track pants, tees, body dresses, bodysuits, and more. At 12 years old, Trey became increasingly aware of the violence that plagued his community. He wanted to encourage his peers to stay out of trouble and follow their dreams instead. Trey quickly realized that he could use his love of design and passion for the community to create a clothing brand that looked good and would inspire youth worldwide.

Kin Apparel

KIN Apparel (standing for Keep It Naturally) was founded by haircare content creator Philomnia Kane, aka NaturallyPhilo, and features satin-lined hoodies, bucket hats, and beanies. Kane draws inspiration from her Ghanaian roots and loving grandmother and focuses on creating functional and inclusive clothing and accessories emphasizing hair care.



Cover photo by RF._.studio from Pexels

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